El Mago Pop to Launch a Global Stadium Tour Beginning in Madrid in 2027 and Concluding at Camp Nou

Antonio Díaz also announces the return of Mar i cel to the Victoria Theatre, with his company producing the show

Antonio Díaz, internationally known as El Mago Pop, gathered international celebrities producers, sponsors, and fans this Wednesday morning at a packed Teatro Victoria for an event surrounded by secrecy. Without revealing any advance details, the artist had promised several important announcements. During a press conference attended by well-known figures from different fields—including Helen Hunt, Aaron Paul, Leonor Watling, Paz Vega, Billy Zane, Amaia, and Michelle Rodríguez— El Mago Pop unveiled his next major project: a world stadium tour set to begin in 2027 at Madrid’s Santiago Bernabéu Stadium.

Díaz made his entrance through an illusionist act, joined by American actress and film director Helen Hunt. “It will be a tour that lasts several years; my dream is to reach as many countries as possible,” he said. FC Barcelona president Joan Laporta was also present to help outline the initiative. Reflecting on his journey, Díaz commented, “Broadway taught me that happiness is not the destination but the journey. I want a project that excites me—that’s what matters most. To achieve extraordinary things, especially in magic, you have to forge your own path. My goal is to create a magic show that can emotionally connect with 60,000,000 people.”

Although he has performed in stadiums before, Díaz noted that these were brief “five-minute acts,” and he is now envisioning a full “two-hour show that maintains its rhythm from start to finish.” He added that this project will require “the biggest investment” of his life because he intends it to be “the show of his life.”

For now, El Mago Pop is focused on developing the new production and has shared only limited details. He acknowledged the challenges of adapting magic for a stadium environment. “At first, all the differences between a theater and a stadium felt like obstacles,” he said. His priority is that audiences “experience the magic firsthand, without needing to stare at a screen the entire time.” Unlike traditional theater shows, stadium performances can be recorded. “I want people to see it on social media and then feel compelled to experience it live,” he explained.

The year 2027 will mark the 10th anniversary of his career debut, and he described the new show as “a very good way to celebrate.” Díaz also mentioned that he draws inspiration from magicians like Houdini and David Copperfield, the latter having called him after reading a New York Times review of his U.S. performance.

Mago Pop Acquires Mar i cel

At the Teatro Victoria, Antonio Díaz also confirmed that the stadium tour will run alongside Nothing Is Impossible, which will continue to be staged in Barcelona for three months each year. He described it as “the best magic show I could create in a theater format,” affirming that it will remain part of his regular schedule in the Catalan capital.

Díaz further announced that Mar i cel by Dagoll Dagom will return, produced by his company, although no reopening date has been set. The musical ended its run in July after more than 1,600 performances. “It’s a landmark in Catalan theater—our biggest and boldest musical. It’s on the level of Broadway and the West End; it should be seen from Barcelona by audiences around the world,” he said.

In addition, El Mago Pop revealed that he is working on a new project with composer Andrew Lloyd Webber—creator of musicals such as The Phantom of the Opera and Jesus Christ Superstar—which will be staged in London’s West End and on Broadway. “He is the most important composer in the world, and collaborating with him is a dream opportunity,” Díaz said.

The event concluded with the announcement of the Broadway World European Awards, a new prize initiative aimed at recognizing the best shows across Europe. “There’s no star-system in theater; we are all artisans,” Díaz explained. “It’s hard for us to market ourselves internationally. These awards could help artists expand to other countries through a connected network that allows, for example, Italian productions to reach Barcelona. We want these to be ambitious awards—featuring major figures from global theater—and produced with television-level quality so they can be broadcast across Europe.”